Why Mobile doesn’t work for over half your Financial products’ clients

As experts in knowing and having the understanding of how to use your own product to perfection - we, as Product Developers and Managers often times forget that the user may not be on that same plane just yet - even if the need and willingness to adapt is present. The basic background of use-cases … Continue reading Why Mobile doesn’t work for over half your Financial products’ clients

Why the object defines its own abstraction and what makes us like or dislike it?

For a majority of the population the term "abstract" or "abstraction" can be a pure differentiating factor splitting the masses into those who are comfortable with the theory of it and those who aren't. Of course the object of abstraction plays a larger role here. From art - paintings, logos and sculptures to music, sound … Continue reading Why the object defines its own abstraction and what makes us like or dislike it?